The Moms Effect Foundation | moms
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The Moms Effect Foundation

When you thrive, the whole village wins.

20% of company profits go straight back into mom-led, community-chosen projects.
A mom teaching kids about clean water with a hands-on bucket lesson outdoors
teaching kids about clean water
giving back is in our DNA

Built to give back

501(c)(3)

The Moms Effect Foundation

Our foundation is a registered nonprofit, so every dollar goes to the community projects moms choose.

20%

20% for impact

20% of Moms Effect is owned by our foundation, so the more we grow, the more goes back to moms.

B

On our way to B Corp

Giving back is written into our articles of incorporation. Now we are on our way to becoming a certified B Corp, held to high standards for people, community and planet.

how the circle works

Every mom makes it count

  1. 01You use momsConnect, earn and grow with your village.
  2. 0220% comes back20% of company profits go to the Moms Effect Foundation.
  3. 03MomBassadors chooseMoms decide which local projects get the money.
  4. 04Your street feels itParks, programs and people near you get a boost.
where the money goes

Six ways your village grows

Every dollar is waiting for moms to answer one question: where to next?

A moms sticker that reads Get Sh*t Done, with a peace sign, heart and lightning bolt, stuck on a weathered turquoise wall
  1. 1

    Financial literacy

    Money basics for moms and kids: budgeting, saving and building credit.

  2. 2

    Microloans

    For moms starting or growing small businesses.

  3. 3

    Parks & gardens

    Playgrounds, parks and community gardens.

  4. 4

    Learning spaces

    Children's museums and after-school programs.

  5. 5

    Mom leadership

    Leadership and professional skills for moms.

  6. 6

    Neighbors helping neighbors

    Volunteer-led projects that connect neighbors.

  7. 7

    What moms ask for

    Projects for needs moms identify, with local schools, nonprofits and businesses.

A big group of moms, kids and volunteers smiling around bags of donationsMomBassador badge

Our MomBassadors help us decide where the money goes!

The moms closest to a need know it best. So they pick the projects.

Become a MomBassador
A panel of women speaking on stage at the Careers for Good Conference
moms leading at Careers for Good
A smiling volunteer holding a hydration station sign sponsored by Moms Effect at the Illinois Marathon
Illinois Race Weekend volunteers
Two smiling volunteers in Hydration Station shirts pouring water into cups at Illinois Race Weekend
pouring for runners
Volunteers lining up rows of filled water cups along the course at Illinois Race Weekend
hundreds of cups, ready
Moms and students with clipboards gathered by the harbor for the Camden Dam Project
Camden Dam Project
Moms of different ages chatting over cookies and snacks in a cozy living room
mentorship with female MBA students
Three friends laughing and taking a selfie at the Net Zero Conference
net zero conference
Volunteers and families sorting donations at tables under a moms banner at an Impact Garage drive
Impact Garage
A toddler in a pink sweatshirt carrying a bag of donated toiletries at an Impact Garage drive
our littlest volunteer
Impact Garage

Pick a local project or start your own

When you give an afternoon or start a project, your neighborhood feels it!

See Impact Garage events
A mom smiling in a garage stacked with boxes of donated deodorant, toothbrushes and shampoo for Impact Garage
packing up an Impact Garage drive
Two women in conversation on stage, one speaking into a microphone
already working with us

Impact Org Partners

LA Family Housing
The People Concern (formerly OPCC)
Compass Real Estate
Christie Clinic Illinois Marathon 2025 Race Weekend Volunteer Team
Sola Gratia Farm, a ministry of St. Matthew Lutheran Church
Run a nonprofit? Become an Impact Org Partner.